Become a Partner

TTrace Official platform

Where brands measure their AI search visibility.

Platformtrace.dev

AYour Agency You

Deliver measurable AI search outcomes for your clients.

Agencyyouragency.com

✓Trace Certified Partner Directory badge

Recognized expertise in GEO, AI content & AI search strategy.

GEO Full-Service AI Content Specific Service

Benefits for Agencies What you get as a Partner

Everything you need to become more than just a customer.

Get access to our exclusive partner offerings.

★ Headline benefit 01

Get featured on the official Trace Agency Directory

Gain visibility and recognition on our highly exclusive agency directory. Prospective clients browse the directory to find trusted GEO agencies — yours could be front and center.

02

Access research and data

Get early access to Trace research reports, AI search benchmarks, and proprietary industry data to keep your agency ahead of the curve.

03

Join Trace Partner Hub

Browse sales material, case studies, knowledge articles, and exclusive data insights — all in one private partner portal.

04

Dedicated partner channel

Provide insights to potential clients for free and show the power of AI search analytics rather than only tell.

05

Get invited to special events

Join exclusive webinars, roundtables, and partner summits to network with other leading agencies and the Trace team.

06

1:1 Sales coaching Optional

Receive coaching and support to sharpen your sales strategy and structure your GEO service offering.

How it works Application → live in days

Becoming a partner is simple.

Apply in minutes. We review your agency, and once approved you get immediate access to everything in the partner program.

1

Submit your application

Tell us about your agency, services, and clients. It takes less than 5 minutes.

2

We review & onboard you

Our partnerships team reviews your application and sets up your partner account within 48 hours.

3

Get listed & start growing

Your agency goes live in the Trace directory. Access the Partner Hub, start using co-marketing resources, and grow your GEO practice.

Apply Join the waitlist

Become an Agency Partner.

Join the waitlist today. Our partnerships team will be in touch within 48 hours.

✓Free to join — no commissions or fees
✓Get listed on the official Trace Agency Directory
✓Access the Partner Hub & proprietary research
✓Invited to exclusive events and co-marketing

First name

Last name

Work email

Agency / Company name

Agency website

Number of clients

Primary service

Why do you want to partner with Trace?

FAQs Partner Program

Quick answers about the Partner Program.

What is the Trace Agency Partner Program?

It's our program for agencies building GEO and AI search services for their clients. Partners get recognition in our directory, access to research and sales materials, co-marketing opportunities, and a dedicated partner channel.

How do I apply to become an Agency Partner?

Fill out the application form above. It takes about 5 minutes. Our partnerships team reviews every application and gets back to you within 48 hours.

Who is this program for?

Agencies and consultancies that help brands show up in ChatGPT, Perplexity, Claude, Gemini, and AI Overviews — whether that's via GEO, AI content, PR & digital strategy, or full-service work.

What are the main benefits for partners?

Directory listing, proprietary research and benchmarks, a private Partner Hub with sales & case-study material, invites to exclusive events, and optional 1:1 sales coaching with our team.

Is there any commission or referral fee?

No. The Agency Partner Program is free to join and has no commissions or referral fees. It's a mutual relationship — we help your agency win, you help your clients win with AI search.

Do I need to be a Trace customer to be listed in the directory?

Partners who use Trace for their clients receive priority placement and the "Trace Certified" badge, but you don't need to be a paying customer to appear in the directory.

Will I need to re-confirm my eligibility?

Yes — we review partner standing annually to keep the directory high-signal. As long as your agency is actively delivering GEO or AI search work, re-confirmation takes just a few minutes.

Drive visibility for your GEO services.